Company
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Beezus and Boxer Shorts: Inside the Minds of Two School-Aged Founders
Piper Williams didn’t like underwear. She found her brother’s boxer shorts preferrable, but the fit wasn’t quite right. That’s when the four-and-a-half-year-old had an idea: boxer shorts for girls. With the help of her brother, mom, and dad, Piper’s idea bloomed into My Pipers, a business that keeps the whole family busy. Get inside the minds of two kid entrepreneurs as they weigh in on everything from middle school to Simone Biles.
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The Signs of a Highly Giftable Product (And How This Trio Doubled Down)
Three Nashville-proud friends had the idea to start Batch, a gift company curating items made by artisans from their beloved city. In this episode of Shopify Masters, you'll hear from Sam Davidson of Batch on how they validated the concept, work with local makers, and switched their business focus.
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9 Ways to Write Product Descriptions that Inform and Persuade Your Customers
It’s an easy mistake. Even professional copywriters make it sometimes: writing product descriptions that simply describe your products. Why is it wrong? Because product descriptions need to sell your products, not just list bare bones product information. Let’s have a look at nine simple ways to persuade your web visitors with product descriptions that sell.
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Overdraft: How this Eyewear Mogul Started a Business from a Backpack
Chase Fisher struggled through school, envying those to whom academics came easy. Starting his own business, Blenders Eyewear, gave him an introduction to a different type of education. Through ups (getting featured on the Today show) and downs (losing everything at a trade show), Chase thrived in the school of life. Now it’s his success that’s the subject of envy.
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Instagram Marketing 101: Using Hashtags, Stories, and More to Grow Your Business
In this starter guide, we’ll outline the fundamentals for building an Instagram marketing strategy to help you get the most out of this fast-growing social network.
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The Google Ads Playbook: 13 Campaign Types And What to Expect From Them
Many business owners underutilize Google Ads despite the unique opportunity it offers to advertise directly to customers actively searching for your products or services. In this guide, we'll walk you through what's possible with the Google Ads platform, what to expect from different campaign types, and how to budget accordingly. -
From Viral Idea to Product in 60 Days
In 2017 Justin Clark and his friends decided to make rompers for the male audience and launched the company Romperjack. In this episode of Shopify Masters, you'll hear from Justin Clark of Romperjack on how he validate product-market fit, work with manufacturers, and move from a viral brand to an everyday brand.
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3 Live Workshops to Help You Plan for a Breakthrough Black Friday Cyber Monday
The biggest shopping event of the year is just around the corner. To help you prepare, Shopify is hosting a 3-part Black Friday Cyber Monday webinar series.
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Pecans and Politics: Inside the Mind of a 12-Year-Old Founder
Charlie Kobdish is a kid of many talents—Monopoly, basketball, making jokes—but he’s most proud of his knack for business. This 12-year-old CEO runs a candied pecan company, Charlie’s Treats. One day, Charlie plans to be a politician, but for now he’s just focusing on being a seventh grader. Here, he shares with us his thoughts on everything from superheroes to sports to seasonal spices.
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How to Step Out of Your Comfort Zone and Pitch On National TV
Krista Woods was trying to get rid of the odor from her son's sports gear and discovered the smell was caused by bacteria growth. After testing remedies, Krista started GloveStix to sell her deodorizer. In this episode of Shopify Masters, you'll hear from Krista Woods of GloveStix on how she pitched on national TV.
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Customer Service 101: A Guide to Providing Stand-Out Support Experiences
Great customer service is the new standard. Is your business keeping up? Today, we'll cover the skills, tips, and tools you need to deliver an outstanding support experience.
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Social Studies and Stationery: Inside the Mind of a 10-Year-Old Founder
Between jazz, acro, and musical theater, Kamaria Warren is learning to be a boss too. In this homework assignment, the 10-year-old brains behind Brown Girls Stationery shares her big dreams—and her advice for other kids chasing their own.
Piper Williams didn’t like underwear. She found her brother’s boxer shorts preferrable, but the fit wasn’t quite right. That’s when the four-and-a-half-year-old had an idea: boxer shorts for girls. With the help of her brother, mom, and dad, Piper’s idea bloomed into 
Chase Fisher struggled through school, envying those to whom academics came easy. Starting his own business, Blenders Eyewear, gave him an introduction to a different type of education. Through ups (getting featured on
Many business owners underutilize Google Ads despite the unique opportunity it offers to advertise directly to customers actively searching for your products or services. In this guide, we'll walk you through what's possible with the Google Ads platform, what to expect from different campaign types, and how to budget accordingly.
Charlie Kobdish is a kid of many talents—Monopoly, basketball, making jokes—but he’s most proud of his knack for business. This 12-year-old CEO runs a candied pecan company, Charlie’s Treats. One day, Charlie plans to be a politician, but for now he’s just focusing on being a seventh grader. Here, he shares with us his thoughts on everything from superheroes to sports to seasonal spices. 
Between jazz, acro, and musical theater, Kamaria Warren is learning to be a boss too. In this homework assignment, the 10-year-old brains behind Brown Girls Stationery shares her big dreams—and her advice for other kids chasing their own.- Previous page
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