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Now is a time for resilience and ingenuity. Many of us must adapt, pivot, and find new ways to grow. In today's interview, we chat with Kelly Bergeron, a resident of Cornwall, Ontario, who, in the face of the COVID-19 pandemic, sprung into action to help small businesses in her area.

How does trust develop for shoppers when they purchase a new product or buy from an online store they’re unfamiliar with? To help answer that question, we created a research-backed checklist that reveals why customers buy and what tweaks you can make to ensure your store feels trustworthy.

Velasca, one of the first Italian direct-to-consumer brands, shares its journey of disrupting the handcrafted footwear industry. From building relationships with shoemakers to creating relatable yet entertaining content to scaling its physical retail presence, Velasca highlights the steps it’s taken to build its business from a personal need. 

Now shouldering the burdens of closed storefronts and unpaid bills, independent businesses, a group deeply affected by this pandemic, continue to step up. We reached out to a few of these generous founders, asking them to share their stories. Here are six businesses that rose to the occasion—and responded to this unprecedented challenge with compassion.

There are ways that we, as a global community, can secure the futures of our local small businesses and help them shine. We have choices right now. To help you navigate this new reality and direct your dollars to shopping small, we’re handpicking products from independent businesses around the world.

Now you can upload a 3D model or video directly to your product pages on Shopify as easily as an image—without the need for custom code or a third-party app.

There’s plenty of proof that introverts make great entrepreneurs, and it can be assumed, more equipped to thrive in the isolation that comes with the lifestyle. Alone and lonely, however, are two very different things. Learn how to beat work-from-home isolation with a few tricks from the entrepreneurs who do it every day.

Time and time again, studies link good physical health (healthy diet, exercise) to good mental health (decreased depression and stress), and good mental health to increased productivity and creative thinking. You’re not doing your business any favours by not taking care of yourself. Invest in future you, and ultimately your business, by practicing self-care. We’ve put together 9 quick tips for busy entrepreneurs.

Working from home is something we've all dreamed of.

You know, being able to work your own hours, wear pajamas all day while enjoying the freedom of doing what you want, when you want..

While all of that sounds incredible, it can be hard to stay productive with all the different distractions at home.

How can you stay focused when your cute new cat is rubbing up against you just begging to be cuddled? How can you stay productive when in the back of your mind, a pile of dishes has been growing in your kitchen?

That's why we wrote this post. We'll go over some simple ways you can be more productive while working from home.

Lou Matera wanted to create a nutritional product for young athletes that would help with their training and be a convenient alternative to unhealthy snacks from vending machines. From leaving a comfortable corporate job to convincing manufacturers to take a chance on him, Lou built Youth Sport Nutrition from scratch by diving headfirst into working on the business full time. In this episode of Shopify Masters, Lou Matera shares how he developed a new product by hosting taste tests, gathered sales through in-person events, and fine-tuned digital strategies to achieve the best conversion hacks.

Say hello to seven of the first Shopify stores. We spoke with each founder and took a shared walk down memory lane—all the way back to day one. During our conversations, we revisited the key milestones in their businesses and the lessons they learned along the way.