Company
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Building an Even BIGGER Business With #BuildABiz Winner Goldie Blox

Growth.
No matter how big your business gets, there's always room for more.
In this special episode of Shopify Masters, you’ll hear from the entrepreneur who won Shopify’s 3rd Build a Business Competition and is now a mentor for the upcoming Build a BIGGER Business Competition.
Debbie Sterling is the founder of Goldie Blox, creator of awesome toys, games and entertainment for girls, designed to develop early interest in engineering and confidence in problem-solving.
Learn all about her journey and how she quickly started and scaled her business in just 4 years.
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Why Kisstixx Bets Their Marketing Dollars On Driving Traffic to Big Box Stores

Big retail stores like Walmart are often viewed as cutthroat competitors for many small business owners.
But for this entrepreneur, figuring out retail distribution in both big box and boutique stores has helped sell their products like nothing else.
On today’s podcast you’ll hear from Dallas Robinson, the founder of Kisstixx, a lip locking balm that adds chemistry to every kiss.
Find out how he used online advertising to drive traffic to offline retail stores and why he chose to do it.
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The Video Advertising Strategy That Powers This $4.7 Million 3D Printing Company

3D printing is an emerging market that not everyone knows a lot about.
That means there's ample white space for an entrepreneur to take over if he or she can figure out how to cut through the noise long enough to interest consumers.
On this episode of Shopify Masters, you'll hear from Braydon Moreno of Robo, a company that empowers creation with a growing line of 3D printers, materials, and content.
Find out how they leveraged video ads to power their $4.7 million business.
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The Facebook Marketing Blueprint That Put The Passionate Pug on the Path to 6 Figures

Facebook is one of the best paid marketing channels for getting niche products in front of the right people, since you can show ads to users based on their interests.
Kwaku Nornoo is the owner of The Passionate Pug, a store that sells awesome pug merchandise.
On this episode of Shopify Masters you’ll learn the step by step process this entrepreneur took to test and launch their business through Facebook ads, a business that's now on track to make 6 figures.
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A Branding Dilemma: Selling Upmarket Without Losing Out on the Middle

When trying to reach your target audience, there's often a fear of leaving money on the table as you choose to focus on one segment of the market over another.
Jeff Cayley is the founder of Worldwide Cyclery, an epic bicycle shop on a mission to redefine what a bike shop can be online and in-store.
On this episode of Shopify Masters, he'll share why he only lists a handful of products on his site (despite having a catalogue of over 20,000), focusing his online brand on high-end bike owners because that's the way they shop.
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Quality Vs. Quantity: Why Less Traffic Led to More Sales For This Cookie Dough Brand

Not all traffic is created equal.
The reality is that 1,000 visits can be far less valuable than 100 that come from a highly qualified source.
On this episode of Shopify Masters, you’ll learn what happened when two entrepreneurs stopped focusing on driving more traffic and instead focused on smaller but more qualified traffic.
John and Rana Lustyan are the cofounders of Edoughble: not your cookie-cutter cookie dough company. They sell the best edible cookie dough you'll ever taste.
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Selling in Marketplaces Versus Your Own Store: Lessons From the Founder of Dotoly

Cindy Chan is the founder of Dotoly, a store that sells animal-inspired jewelry, gifts and home decor at affordable prices.
After selling her products through multiple marketplaces, in her own physical store, and now an ecommerce store, she has a lot to share about the pros and cons of each, and what she's learned from her various experiences.
On this episode of Shopify Masters, you'll hear her story and we'll explore the many experiments she ran—both small and big—that helped her grow her business.
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The Rumor That Drove 40K Visitors a Day Before This Store Had Any Inventory
The press is always hungry for a good story or something new to cover. Give them that and you can generate a lot of exposure and traffic (plus get a neat addition to your "As Seen On" section of your website").
On this episode of Shopify Masters, you’ll learn from Travis Beck and David Fisher of Paracable, premium fabric-wrapped iPhone, iPod, iPad and Android cables.
Find out how they hacked the press to drive 40,000 visitors a day before ever having a product in inventory.
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The Keys🔑 to Early Success on Amazon, According to The Feel Good Lab

Many sellers say that success on Amazon snowballs. But to get to that point, your listings need to get some traction first.
On this episode of Shopify Masters, you’ll hear from CJ Forse and Ryan Gresh from The Feel Good Lab, health and wellness products designed for today’s world, who have figured out how to generate early success on Amazon.
If you're considering selling on Amazon, this episode is for you.
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This Company Tripled Its Revenue By Doubling Down on...Underwear?

A brand can't be everything to everyone. Successful businesses hone their positioning as they discover their true audience.
For Fran, the co-founder of TomboyX and our guest on today's episode of Shopify Masters, focusing on just one product line—underwear—helped her solidify her brand and the problem they were solving, while tripling the company's revenue.
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How The Méme Bible Took Off on Tumblr And Made $200K in 3 Weeks

Nothing spreads from corner to corner of the internet quite like a good méme.
So what happens when you create a méme-based product and then launch it on Tumblr, one of the most méme-obsessed communities online?
For Jason Wong, it drove $200,000 in sales in just 3 weeks.
On this episode of Shopify Masters, you'll find out how he created and launched The Holy Méme Bible: 16 pages of the most iconic memes that include coloring pages, connect the dots, word searches, crossword puzzles and mazes.
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What You Need to Know to Launch a Successful Amazon Business in 2017

Andrew Youderian has built and sold multiple successful ecommerce businesses and runs Ecommerce Fuel, a private community for 6- and 7-figure ecommerce entrepreneurs.
On today’s episode of Shopify Masters, he'll be joining us to talk about how you can set yourself up for success when launching your business on Amazon, including recent changes to the marketplace and what they mean for ecommerce entrepreneurs in 2017.
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