Company

Making it easier to keep track of daily hydration goals, Emily Chong and Nathan Chan started Healthish and created sleek water bottles with timestamps. In this episode of Shopify Masters, we chat with Nathan and Emily on product development and building their business through influencer marketing.

Jeb Matulich and Brian Wysong are the complementary partners behind Tumbleweed Texstyles, a lifestyle business sharing the culture of Texas through clothing. In this episode of Shopify Masters, Brian Wysong of Tumbleweed Texstyles shares their bootstrapping strategy of growing a business from a side hustle along with their key retargeting tactics.

Thom and James Elliot are the brothers and owners behind Pizza Pilgrims, a chain pizzerias in London and Oxford, United Kingdom. From road tripping and learning throughout Italy for a summer to hustling at street markets to operating 13 locations, The Elliot brothers had to pivot quickly when the impacts of COVID-19 closed their restaurants’ doors. In this episode of Shopify Masters, we chat with Thom Elliot on how they created mailable pizza kits, established employee retention programs, and are planning for the future. 

In this episode of Shopify Masters, we catch up with three previous guests on how they are growing through the impacts of COVID-19. We chat with Chris Meade from CROSSNET on how they experienced a 500% increase in sales, Jess Ekstrom from Headbands of Hope on their masks donation program, and Gamal Codner from Fresh Heritage on tripling their marketing budget. 

Going against industry conventions, Justine Leconte created her namesake label by focusing on ethical production, selling direct to consumers, and building a Youtube channel. In this episode of Shopify Masters, Justine shares her launch roadmap, thoughts on the fashion industry, and journey on Youtube.

Brothers Reza and Mehdi Farsi turned their love for biking into a business by launching State Bicycle Company. In this episode of Shopify Masters, Mehdi shares how they market their bikes, coordinate sponsorships, and create limited-edition bikes through partnerships with Wu-Tang Clan and The Simpsons.

After getting the Instagram handle @Sauce, Nick Guillen and Nick Ajluni began to build a feed that attracted the likes of Sam Smith and Complex. Behind the scenes, the duo developed truffle-infused hot sauces and launched Truff to their community. In this episode of Shopify Masters, Nick Guillen shares how to craft products designed for social media, network with influencers, and redesign websites for a better shopping experience.

Youtuber Joe Andrews, has been creating content on haircare and style for over a decade. As his community grew, Joe decided to create hair products based on the feedback that individuals shared with him and launched BluMaan. In this episode of Shopify Masters, we speak with Colin Chik, who’s the current CEO of BluMaan to hear how Joe and the team launched a company based on community feedback, how manufacturers can be your mentors, and why working with micro-influencers is a great investment.

Life and business partners, Natalie Holloway and Maximilian Kislevitz are the founders of Bala and the creators of Bala Balges, stylish weighted bands that amplify just about any workout. In this episode of Shopify Masters, Natalie and Max share how they tested product viability, received reputable media coverage, and built a multi-million brand without paid marketing. 

Moomins are characters created by the Swedish-speaking Finnish illustrator Tove Jansson in 1945. These adorable characters have since gathered global fanfare and its merchandise became collectibles. In this episode of Shopify Masters, we chat with Jonas Forth of the Moomin Shop on the intricacies of licensing a global brand, the importance of content marketing, and the management of partnerships.

Jason Wong is a serial entrepreneur who loves to thoroughly research and challenge himself to launch quickly and efficiently. In this episode of Shopify Masters, we speak with Jason Wong on why he decided to launch Doe Lashes, the research he did to find customer pain points, and how he launched with around $500 and in a matter of few a days. 

In this episode of Shopify Masters, we catch up with three previous guests on their business and how they are adapting to the impacts of the current COVID-19 outbreak. We are chatting with Katherine Gaskin from The Content Planner on bringing workshops online, Jimmy Findlay Hickey from Findlay Hats on leveraging various capital and lending programs, and Patrick Coddou from Supply on how they turned around their business from a drop in sales.