How can you put your best foot forward in the new year, set disaster-proof goals, and make plans that account for the unexpected? Take our preparedness test and get advice to help you make a solid action plan for 2021. The rest is up to you.
Are you a Johnny Rose or a Mr. Kim? A Nancy Drew or a Princess Caroline? Take our quiz to find out which fictional founder represents you best—and what that says about your entrepreneurial style. Plus, we’ll recommend articles and advice based on your personality type.
If your goal is to launch your own business, there’s more than one path to get there. When you chart your course, the fastest route may not be the best one. Follow the road that’s a fit for your strengths. In this month’s Founder’s Zodiac, we’re digging into five common traits of successful entrepreneurs and the Founder Sign that embodies each one. Take our quiz for a map to your future.
The Founder’s Zodiac is a monthly horoscope-style series that delivers advice and inspiration based on your unique Founder Sign. In this month’s instalment, we’re exploring business ideas picked just for your type. What business should you start if you’re a Trailblazer? Are Cartographers more suited to food or fashion? As a Firestarter, where should you go all in? Take our personality quiz to get started.
Welcome to your entrepreneurial journey, stargazers. As a seasoned business owner or an aspiring self-starter, you’re arming yourself with every possible tool on your spaceship to greatness. You have fire in your belly, but what keeps it burning? This month’s edition of the Founder’s Horoscope is all about tapping into your passion—whether it’s the love of your craft, the pursuit of money, or the thrill of the launch.
After studying some of the 1 million business owners who use Shopify, we discovered some patterns. Founder types fit into five groups: the growth-minded Mountaineer, the plucky Trailblazer, the always-be-prepared Cartographer, the risk-taking Firestarter, and the steady Outsider. Which one are you? Take our entrepreneur personality test to find out.
We're looking for your feedback to help us grow The Founder's Zodiac series. Share your thoughts through our quick survey and stay tuned for more stories, insights, and extra guidance created just for your type.
Your Founder's Zodiac Sign is the Mountaineer—determined and relentless, spontaneous and overachieving. These traits mean you’re a natural fit for being your own boss. The early days of entrepreneurship are hard work, and you are showing up for this! You’re willing to take risks for your ideas, and if they fail, you have plenty of optimism to pick you back up.
Your Founder's Zodiac sign is the Outsider. Slow and steady wins the race! You’re not here for the medals, though—you’re just taking careful steps on your way to securing your financial future. In business, you’re a solo artist, a specialist in your craft.
Your Founder's Zodiac Sign is the Cartographer. There are no loose strings or stray decimals in your world. Everything is in its place. While you’re motivated by what you love, there’s nothing romantic about your approach. You’re all business when it comes to careful planning, risk analysis, and testing over and over until everything’s perfect.
Your Founder's Zodiac sign is the Firestarter. Rebel, rebel, we love you so! You’re the life of the party, working a room like you own it. But we know you’re not here for small talk: you’re shrewd, sniffing out opportunities everywhere you go.
Your Founder’s Zodiac Sign is the Trailblazer. Fork in the road? Forget about it, you’ll just make your own path. But we’re not worried about you—you’ve come prepared for the unknown. Not one to avoid (calculated) risk, you’ll take chances to pursue your ideas and passions. Trailblazers like you make your own opportunities.