Shop Small: 50 Sustainable Products for Earth Day—and Every Day
Earth Day arrived quietly this year—did you almost miss it? There is, after all, a lot going on in the world, and it may be hard to find the energy to care about sustainability when a global pandemic is dominating our collective attention. But today is a good reminder that being thoughtful about how we consume is as important as ever. Now is the time to support independent businesses that have been hit hard by COVID-19—especially those on a relentless pursuit to make the world a better place.
For the environment, the impacts of a global shutdown have cut both ways. Pollution has seen a decrease and emissions have been reduced in many big cities as planes stay grounded and cars parked. On the other hand, consumption is up—and an uptick in online shopping is contributing to an increase in excess packaging.
We can, however, make incremental changes to our shopping habits—say, switching from plastic wrap to beeswax wrap—to help minimize waste. And, with all this extra time, maybe this is the moment to eschew bagged carrots and realize that balcony container garden of your dreams.
Whether you’re looking for sustainable home office solutions, ethical loungewear, or clean comfort foods, we’ve got you covered. To help you shop more sustainably on this 50th anniversary of the first Earth Day, we’ve handpicked 50 good-for-you—and good-for-the-earth—products from independent business owners everywhere.
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Sustainable tech
Get a glimpse of a more eco-friendly future with innovative gadgets powered by the sun or made from recycled materials.
1. Limited edition Bee AirPods and phone cases in honey by Pela Case
Bonus: 5% of the sale price supports causes like Save the Whales Coalition
2. RIVER solar generator by EcoFlow
3. SunLight portable solar light by BioLite
4. Handcrafted wood laptop stand by Oakywood
5. Wireless charger made with hemp and recycled plastic by Nimble
Bonus: shipped in biodegradable, plastic-free packaging
Ethical fashion
Style for staying home, picked from brands with a thoughtful, transparent supply chain.
6. The Pocket Classic crew tee in penny by Franc
7. Black Tulip tee by Free Label
8. Recycled cotton long shorts in stone by Pangaia
9. Cotton structured mini dress in gold medal by Hoibo
10. The Wanderer wide-leg slacks in hemp organic cotton by Uniform
Good for pets, good for the earth
Keep Rufus entertained while you (try to) work from home, with recycled and upcycled dog toys and treats.
11. Hemp and cork dog leash by Wigglywoos
12. Recycled Tug and Toss dog rope toy by Harry Barker
13. Beco Family George the Giraffe recycled dog toy from Chopper & Otis
14. Upcycled dog treats made from food rescued from agricultural and production waste streams by Shameless Pets
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Gardens and the great outdoors
Turn your backyard into a staycation oasis—and a bountiful food source—with smart green goods for the outdoors.
15. Self-watering microgreen grow kit by Orta Kitchen Gardens
16. Portable campfire made with recycled soy wax by Radiate
17. Outdoor loveseat set made with recycled ocean plastic by Yardbird
18. Organic Pizza Garden Collection by The Living Seed Company
19. Beehive kits by BackYardHive
Kind foods
Organic, fair trade, or solar-grown—sure, they’re good for you, but they’re also delicious.
20. Organic and fair trade Peanut Butter Pitbull bar by Rescue Chocolate
Bonus: 100% of profits support animal rescue
21. Organic Mayan Magic espresso coffee beans by Higher Grounds
22. Upcycled vegetable Pulp Chips in jalapeño lime by Pulp Pantry
23. Solar-roasted coffee beans by Fluid
24. Salted caramel plant powered energy balls by Little Tucker
Low-impact (on the earth) fitness gear
Stay inside, but don’t stay still. Up your at-home fitness game with sportswear and yoga gear constructed with recycled or renewable materials.
25. Sustainable sneakers by Norm
26. Biodegradable rubber eKO yoga mat by Manduka
27. Performance wear made from recycled coffee grounds by Five12
Clean beauty and personal care
Take care of your skin—and the planet—with products made from organic and naturally derived ingredients.
28. Plum beauty oil by Le Prunier
29. Bamboo and organic cotton pads and tampons by Tsuno
Bonus: each box sold helps fund girls’ education
30. Naturally derived red clay facial mask stick by Found
31. Bamboo toothbrush with plastic-free packaging by VirtueBrush
32. Clean and cruelty free All-Over concealer stick by p/y/t Beauty
33. Juniper and Birch soap by Boreal Folk
A sustainable kitchen
Ditch disposables in favor of reusables or upgrade dinnerware to recycled—and seriously cute—alternatives.
34. Flora & Fauna drinking glass set made from recycled bottles by Green Glass
35. Durable kids’ dinnerware made from recycled bottles by Re-Play
36. Family pack of four bowls handcrafted from coconut shells by Coconut Bowls
37. Collapsible drinking straws by Final Straw
38. Reusable produce bags by Flip & Tumble
Compassion for animals
Buy critter-friendly goods from brands that give back.
39. A symbolic moose adoption by WWF
40. Merch to support the dog rescue efforts of Justice Rescue
41. Piggy pin to support Herbivorous Acres, an animal sanctuary operated by Herbivorous Butcher
Eco-minded accessories
Treat yourself (if not now, when?) with little extras made from materials diverted from landfills.
42. Recycled and fair trade embroidered zipper pouch by Rice Love
43. Vera net socks in recycled polyamide by Swedish Stockings
Bonus: send in your old socks for recycling and get 10% off
44. Recycled firehose wallets by Recycled Firefighter
45. Reusable tote and backpack combo in forest green by Notabag
46. Sustainable eyewear by Dick Moby
Natural creativity
We can’t guarantee you’ll get a day off, but these kindly made craft supplies and exploration kits might buy you a few moments of kid-free silence.
47. Bike Basket Jumbo Journal made from post-consumer recycled paper by EcoJot
48. Set of six Beeswax and soy chick crayons by A Toy Garden
49. Mineral face paint by Natural Art Supplies
50. The Forest School Den Kit for outdoor discovery from Conscious Craft
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Illustration by Amanda Berglund